Anktech is one of the leading IT services providers. The company is based out of Jaipur, India but mostly works on UK-based projects. The UI of the website didn’t standardize its brand value at an international base and it lacked to showcase the important services on the home page with other value additions like how they work, what is the team size, work projects, and others. The user base of Anktech was mostly those which required enterprise, web, or mobile solutions. To garner more user base and visits, the User flow of the website needed a revamp.
Anktech is an offshore company and bringing users to its platform was challenging. While IT solutions is their core area, to call international users, they had to involve other information on the home page was necessary. An Indian company to build its website design according to the psychology of the UK.